Toward the end of September I posted Why I don't trust RSS subscriber figures, which
questioned whether RSS subscriptions really represent real readers. My
suspicion is that they do not.
Today I happened to read this Dear Reader, Who Are You? post at the popular
DailyBlogTips site. That post asks readers to introduce themselves by
leaving a comment. The blog displays a Feedburner stats chiclet that
shows almost 32,000 RSS subscribers, but so far, less than 200 people
have posted a comment.
Actually, a LOT less than 200 - many of the comments are the blog owner
respondng to reader comments!
Sure, some people are shy. Some people just don't care. I understand
that. But less than 200 from 32,000? That seems very low - unless, as I
suspect, most of those subscriptions aren't really being read.
So, I thought we'd try the same thing here. If you are reading this,
please take a moment to leave a short comment introducing yourself or
just saying "Hiya!" if you'd prefer. It's OK to do that anonymously! - I'm
after statistics, not your name or website if you feel strongly about privacy.
Feedburner tells me that we have over 2,000 subscriptions. However,
there are subscribers who won't see this post - people can and do
subscribe to only Linux posts, only OS X posts and so on. That
only knocks a few hundred off though - approximately 2,000 RSS
subscribers would see this post if they really are there.
My bet is that we get less than 20 posts in response.
No, I don't mean that there are only 20 real readers. I'd guess
the real number is North of 500 and South of 1,000. But less than
10% of those are actively involved.
As a point of reference, Google tells me that there were 377
Adsense impressions in yesterday's feeds. So that's less than 377
If you can, tell me whether your reader shows Adsense ads too - that's
just idle curiousity on my part. I know Google Reader does, but I'm
not sure about others.
So, let's see what actually happens.
You can leave a comment if you didn't first read this in RSS, but please
indicate that so we have more accurate results, thanks.
Got something to add? Send me email.
Increase ad revenue 50-250% with Ezoic
More Articles by Anthony Lawrence
Find me on Google+
© 2012-08-02 Anthony Lawrence