Get your own ballThe Mature Market reports that the number of older folks starting their own businesses is increasing. That makes sense, it's easier to do a startup when you are a little older; the kids are grown, maybe you've put some money aside, you have more skills - it all adds up. But there's another reason people seek self employment, and that's when the big kids won't ever throw them the ball.
Who sees the elephant? For most businesses today, a website is very important. A good website can bring in a lot of business, and a bad website can cost you. A "good" website needs good SEO (Search Engine Optimization) good design, good content.. a lot to think about. Where does SEO leave off and Design start? Or vice versa, if you prefer. Where does Business Consulting fit in? What about Copywriting? Why I am asking these questions?
The Inside Track isn't always the right trackMost salespeople know that an existing customer is more valuable than a prospect simply because they are more likely to buy from you. They already know that you aren't a fly by night charlatan, that your product was what you said it was, and so on. A lot of the hesitancy of doing business is already swept away.