My wife and I recently moved to an over 55 retirement community (Oak Point Homes). As you can see if you click that link, they have a nice website, but aside from a social calendar, it's all sales oriented. That's why I decided to start OakPointCommunity.org a few weeks ago - that site is more oriented toward those of us who actually live here.
This isn't a commercial venture; I do run ads but only in hopes of defraying some of the hosting costs - I don't expect to make real income from it. Still, I do like to see how things are doing, so I added a Google Site Map and have been checking to see how the site fares in Google search results.
After two weeks, of course it doesn't have a page rank yet and most of its pages aren't even indexed. Yet it already has reached page 3 for the generic search "Oak Point Middleboro MA" and amazingly enough is the second result for "review of oak point middleboro ma". Yes, second result, first page after just two weeks.
The secret? No secret at all. Just regular posting, a Google site map, and nothing else but word of mouth advertising to my neighbors. That's all. No payments to search engine optimization firms, no submissions to directories, no voodoo SEO magic. Just regular posting and a Google site map. Think about that next time somebody tells you that you need to pay big money to move up in Google results.
Intererestingly, the page that most closely matches "review of oak point middleboro ma" hasn't even been indexed as I write this. That's Review of Oak Point in Middleboro MA, but the Google results don't even know about that yet.
You can get good search results without spending money. Really.
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Sun Jul 22 11:13:42 2007: TonyLawrence
And after three and a half weeks, it's front page..
Of course this was a fairly "empty" field - it's not like trying to break into top results for "linux" or whatever. Still, it does show that it isn't money that drives this.
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